In a move that will be unwelcomed by plaintiffs’ lawyers, Illinois has enacted an amendment to its biometrics privacy law – the Biometric Information Privacy Act (“BIPA”) – to provide that when a private entity that, in more than one instance, discloses, rediscloses, or otherwise disseminates the same biometric identifier or biometric information from the same person to the same recipient using the same method of collection, without the required prior notice and written release, it commits only a single violation for penalty calculation purposes, regardless of the number of times the data was disclosed, redisclosed, or otherwise disseminated.  This will significantly reduce the potential damages and lower the settlement value of BIPA claims.  The amendment also provides that an e-signature satisfies the written requirements for the release.  “Electronic signature” means an electronic sound, symbol, or process attached to or logically associated with a record and executed or adopted by a person with the intent to sign the record[,]” thus clarifying that online “clickwrap” releases suffice.  This amendment follows previous failed attempts at similar reforms to stem the fold of BIPA class action litigation that has plagued companies that have enacted fingerprint time cards or other biometric fraud and security measures without strictly complying with BIPA.  Colorado recently enacted a BIPA-like biometrics law, but like other states except only Illinois, it does not have a privacy right of action and can only be enforced by the state.  However, states are active in enforcing their privacy laws as illustrated by a recent Texas settlement with a social media company for biometric consent claims that included a 9-figure civil penalty payment.

For more information, contact the author or your SPB relationship lawyer.


Disclaimer: While every effort has been made to ensure that the information contained in this article is accurate, neither its authors nor Squire Patton Boggs accepts responsibility for any errors or omissions. The content of this article is for general information only and is not intended to constitute or be relied upon as legal advice.

Regulators in states without omnibus state privacy laws, like New York, are staking their claim over privacy regulation and enforcement. After months of investigating the deployment of tracking technologies and privacy controls on various websites, the New York State Attorney General (“NY AG”) published its guidance, Website Privacy Controls: A Guide for Business. The NY AG also published a companion guidance for consumers, A Consumer Guide to Web Tracking, which provides a high-level overview of how websites track consumers and what steps consumers can take to protect their privacy. Stay tuned for potential enforcement actions and big-figure settlements. Will New York follow Texas in this regard?

NY AG Investigation and Findings

Tracking technologies, like cookies and tags (i.e., pixels), are utilized by businesses to collect and assess information regarding how individuals interact with the business’ website or mobile app. While tracking technologies can provide valuable insights for businesses, they also raise privacy concerns regarding data collection, selling, sharing, creation of detailed profiles about individuals that are used for targeted advertising, cross-site tracking that leads to a comprehensive understanding of an individual’s interests and behavior without the individual’s knowledge or consent, and more.  The Federal Trade Commission (“FTC”) is attempting Section 5 Magnuson-Moss rulemaking on this, which they call surveillance capitalism.

Continue Reading Businesses Beware: New York Eyeing Privacy Regulation and Enforcement Even Absent Omnibus State Privacy Law

We reported earlier that at the July 16th California Privacy Protection Agency (CPPA) Board meeting, the Board would be considering a rulemaking package that staff prepared further the Board’s vote and direction in March.  Copies of those documents are here.  At the July 16th Board meeting the staff presented on those, and reported that it was still working on the required Standardized Regulatory Impact Assessment (SRIA) that will need to be approved by the CA Department of Finance prior to publication for public comment and the commencement of the formal rulemaking process.  The Board also debated the substance of the draft rules but did not vote on them.  The Board asked staff to make clear certain alternatives to the draft in the call for public comments, most notably if risk assessments related to processing that, results in consequential decision-making, should be for all processing or just processing using automated decision-making (ADM) technologies.  Board Member MacTaggert raised several concerns about the current drafts, including:

Continue Reading California Privacy Regs Advance But Vote on Drafts Delayed

As we reported in our post about the Minnesota Customer Data Privacy Act, the Rhode Island Data Transparency and Privacy Protection Act (RI-DTPPA) was passed by the state legislature on June 13th.  Governor McKee did not either sign or veto but transmitted it to the Rhode Island Secretary of State. i.e., it is effective without the Governor’s signature. 

1. WHEN IS RI-DTPPA IN FORCE?

The RI-DTPPA effective date is January 1, 2026 – the same date as the customer privacy laws in Indiana and Kentucky. 

Since Vermont’s consumer privacy law was vetoed, the RI-DTPPA makes 20 state consumer privacy laws.  The 19 state customer privacy laws preceding RI-DTPPA (collectively, the State Customer Privacy Laws) are in force as follows.

StateState Customer Privacy Law TitleEffective Date
CaliforniaCalifornia Customer Privacy Act (CCPA)January 1, 2020; CCPA Regulations effective January 1, 2023
ColoradoColorado Privacy ActJuly 1, 2023
ConnecticutConnecticut Personal Data Privacy and Online Monitoring ActJuly 1, 2023
DelawareDelaware Personal Data Privacy ActJanuary 1, 2025
FloridaFlorida Digital Bill of RightsJuly 1, 2024
IndianaIndiana Customer Data Protection ActJanuary 1, 2026
IowaIowa’s Act Relating to Customer Data ProtectionJanuary 1, 2025
KentuckyKentucky Customer Data PrivacyJanuary 1, 2026
MarylandMaryland Online Data Privacy ActOctober 1, 2025
MinnesotaMinnesota Customer Data Privacy ActJuly 31, 2025
MontanaMontana Customer Data Privacy ActOctober 1, 2024
NebraskaNebraska’s Data Privacy ActJanuary 1, 2025
New HampshireAct Relative to the Expectation of PrivacyJanuary 1, 2025
New JerseyNew Jersey Data Protection ActJanuary 15, 2025
OregonOregon Customer Privacy ActJuly 1, 2024 (July 1, 2025, for in-scope non-profit organizations)
TennesseeTennessee Information Protection ActJuly 1, 2025
TexasTexas Data Privacy and Security ActJuly 1, 2024
UtahUtah Customer Privacy ActDecember 31, 2023
VirginiaVirginia Customer Data Protection ActJanuary 1, 2023
Continue Reading Rhode Island Makes it an Even 20

In a final push before adjourning for the summer, state legislators across the country contemplated consumer privacy laws.  Three legislatures made it to the finish line.  One – Minnesota’s state legislature passed the Minnesota Consumer Data Privacy Act on May 19th as part of an appropriations bill, which was signed by Minnesota’s governor on May 24th.  Of the other two, one is pending gubernatorial action, and the other was vetoed.

The Rhode Island Data Transparency and Privacy Protection Act (RI-DTPA) was passed by the state legislature on June 13th.  Before RI-DTPA becomes law, Governor McKee must either sign, take no action or veto it.  If signed, RI-DTPA is in force on January 1, 2026, like the Indiana Consumer Data Protection Act and Kentucky Consumer Data Privacy.

We are not, however, making assumptions about RI-DTPA’s passage.  This post was originally planned to cover the Minnesota Consumer Data Privacy Act and the Vermont Data Privacy Act, not the RI-DTPA.  On June 13th (the same day that RI-DTPA was passed), Vermont’s Governor Phil Scott vetoed the Vermont Data Privacy Act.  In his letter to Vermont’s General Assembly, Governor Scott noted that the Vermont Data Privacy Act created “big and expensive new burdens and competitive disadvantages for the small and mid-sized businesses Vermont communities rely on.”  He also noted that the private right of action is “a national outlier, and more hostile” than any other state privacy law, notwithstanding its limited scope and sunset.  He raised the possibility of a First Amendment challenge to the Age-Appropriate Design Code (Section 6), noting that “similar legislation in California has already been [preliminarily enjoined] for likely First Amendment violations.” (See here.)  A veto override was not successful.

The RI-DTPA already faces opposition from privacy advocacy organizations claiming that RI-DTPA is too weak (see, e.g., here).  Advertising associations also reportedly oppose RI-DTPA.  Nonetheless, we have highlighted some key elements of RI-DTPA in this post so you can decide for yourself, together with answers to FAQs about the Minnesota Consumer Data Privacy Act (MN-CDPA) and how it is similar to and different from the other state consumer privacy laws.

Continue Reading Minnesota Makes 19: Will Rhode Island’s Privacy Law Replace Vermont’s Vetoed Privacy Law as #20?

Please join us in New York, NY (or virtually) for the Association of National Advertisers (ANA) Law 1-Day Conference on June 26th. Team SPB will cover a variety of privacy topics affecting the advertising and marketing industry, including consumer privacy compliance, data assessments and advertising enforcement actions and class actions. Register soon because in-person space is limited.   

Team SPB panelists are Alan Friel, Julia Jacobson, Marisol Mork, Kristin Bryan, Stacy Swanson, Kyle Dull, and Sasha Kiosse, joined by industry leaders from Ankura Consulting Group, BECU, Curacity, and TikTok.

Use the code LAWCODE24 to receive complimentary registration  
WHENWHERE
June 26, 2024
11:30am – 3:45pm EST
Networking reception to follow, co-sponsored by Squire Patton Boggs and Ankura!
ANA Headquarters
155 E 44th Street, 8th Floor
New York, NY 10017
-or-
Virtual
Continue Reading ANA Law One-day Conference – Join Us June 26 in New York City

Since its inception in 1998, the Children’s Online Privacy Protection Act (COPPA) has been the cornerstone of protecting the personal data of minors under the age of 13 in the United States. COPPA imposes various requirements, including parental consent, notice and transparency, and data minimization, among other things, on online services that are “directed to children [under 13]” and “mixed audience” online services, or those that have actual knowledge that they have collected personal data from a child [under 13] online.

Many organizations that previously did not have to worry about COPPA or COPPA-based standards as applied to state consumer privacy laws should be aware of the trend in state privacy legislation to expand restrictions and obligations beyond COPPA’s under age 13 standard, to minors that are at least 13 and under the age of 18 (“Teens”). This trend began in 2020 with the California Consumer Privacy Act (CCPA) requiring consent for “sale” of personal information of consumers at least age 13 but younger than 16 years of age  (the California Privacy Rights Act expanded that requirement to “sharing” as well). Consent must be given by the Teen or, if the consumer is under age 13, by the parent, using COPPA verification standards. Other relevant aspects regarding this trend, of which organizations should be aware, include:

Continue Reading Trending: Teens’ Data Subject to Heightened Restrictions Under Ten (and Counting?) State Privacy Laws

State legislatures across the country were busy in 2023 and so far this year passing comprehensive consumer privacy laws and creating a vexing patchwork of compliance obligations.

Legislatures in Iowa, Indiana, Tennessee, Montana, Florida, Texas, Oregon, Delaware, New Jersey, New Hampshire, Kentucky, Maryland, Nebraska and Minnesota all enacted consumer privacy laws of their own with an additional consumer privacy law in Vermont awaiting action by the Governor. The fifteen laws passed in 2023 and 2024 join laws in California, Virginia, Colorado, Utah, and Connecticut which already are in effect. A chart at the end of this blog post notes each law’s effective date, three of which are effective at the end of this month.

While inspired by the EU General Data Protection Regulation and the California Consumer Privacy Act (“CCPA”), the new state consumer privacy laws take materially different approaches in many ways. States also have passed more targeted privacy laws pertaining specifically to consumer health data (beyond treating it as a category of sensitive personal data), the protection of children (beyond limiting the use of personal data), AI-specific laws (not part of a comprehensive consumer data regime) and laws regulating data brokers (typically controllers that sell personal data they do not directly collect from consumers). Congress continues to consider a federal law that would mostly preempt the state consumer privacy laws, as well as other laws specific to children’s online safety with partial preemption. In the meantime, data controllers (and to a lesser degree processors) face the challenge of determining which state consumer privacy laws apply and whether to apply applicable laws based on consumer residency or to apply a national highest standard to all consumers.

The SPB privacy team has developed a comprehensive guide on state consumer privacy laws, including comparison charts on key issues to help determine which laws apply and tips for enhancing information governance. Most of the new state consumer privacy laws require controllers to conduct and retain documentation of data privacy impact or risk assessments. Minnesota’s new consumer privacy law also requires a documented privacy compliance program reasonably designed to ensure compliance and data inventories. The most recent draft of the federal privacy law mandates privacy-by-design.

Following are some highlights of the emerging ‘high water mark’ (strictest requirement) for key aspects of consumer privacy in the United States:

Continue Reading State Privacy Law Patchwork Presents Challenges

In case you missed it, below are recent posts from Privacy World covering the latest developments on data privacy, security and innovation. Please reach out to the authors if you are interested in additional information.

Australian Privacy Regulator Commences Penalty Proceedings Against Medibank | Privacy World

Guidance on how Ofcom and the ICO intend to collaborate with each other on the regulation of online services in the UK | Privacy World

Singapore Publishes a Data Governance Paper for the Financial Sector | Privacy World

Singapore Publishes Generative AI Model Governance Framework | Privacy World

FCC Chair Proposes Investigation of Potential Disclosure Requirements for AI-Generated Content in TV and Radio Political Ads | Privacy World

Singapore Ramps Up Data Protection Enforcement – Five Useful Takeaways | Privacy World

Global Insights on the Evolution of AI | Privacy World

All Eyes on AI: Colorado Governor Throws Down the Gauntlet on AI Regulation After Colorado General Assembly Passes the Nation’s First AI Law | Privacy World

Illinois Legislature to Amend BIPA to Overrule Illinois Supreme Court Damages Decision | Privacy World

In case you missed it, below are recent posts from Privacy World covering the latest developments on data privacy, security and innovation. Please reach out to the authors if you are interested in additional information.

Singapore Publishes Generative AI Model Governance Framework | Privacy World

FCC Chair Proposes Investigation of Potential Disclosure Requirements for AI-Generated Content in TV and Radio Political Ads | Privacy World

Singapore Ramps Up Data Protection Enforcement – Five Useful Takeaways | Privacy World

Global Insights on the Evolution of AI | Privacy World

All Eyes on AI: Colorado Governor Throws Down the Gauntlet on AI Regulation After Colorado General Assembly Passes the Nation’s First AI Law | Privacy World

Illinois Legislature to Amend BIPA to Overrule Illinois Supreme Court Damages Decision | Privacy World

Arbitration Provider JAMS Creates New Mass Arbitration Procedures | Privacy World

OneTrust DataGuidance Publishes Team SPB’s Comparison of the Kentucky, Maryland and Nebraska Consumer Privacy Laws – Part 1 | Privacy World

Are You Ready for July 1? Florida, Oregon, and Texas on Deck | Privacy World